Innovation is a matter of survival in Brazil

With the wave of digital transformation and the arrival of 4.0 technologies in Brazil, many companies are threatened and possibly doomed to failure. But the solution is quite simple: INNOVATION! According to a survey by CNI (National Confederation...

The challenges of Leader 4.0 in Brazil

In a world where everything is now 4.0, it’s impracticable for a professional to keep using old management methods and working with aged processes, without technology support to drive business processes. It’s true that digital transfor...

Three tips for distribution channels, in order to increase B2B sales

When it’s important being present where the consumers are, all can be very challenging. In addition to knowing market trends, for successful sales you must be aware of the behavior of those who buy, and stay aligned with the company’s ...

Women in the IT area and market challenges

Did you know that if it weren’t for women, technology and the Internet would not exist as we know them today? In fact, the very first algorithm was developed by Ada Lovelace, for the analytical machine of Charles Babbage. Some programming la...

Sales force of the past vs. Sales force of the future: what is your choice?

The world has undergone a fast development. The technologies created in the last 5 years are already outdated or are being now used to support new technologies. These constant advances require an ongoing progress from the market. It isn’t su...

sustentabilidade-em-compras-tiffany

Procurement sustainability: Tiffany & Co. announces a new initiative

In this blog, we have already commented that sustainability is much more than following a manual of green processes. For a company to be truly sustainable, it must go beyond recycling, conscious water consumption, planting trees and practices to d...